What if you thoroughly analyze what the attendees do at your events, the specific experience that each one has, their frustrations? This is something w ...
Articles
It may not be as well-known a brand as its cousin (and good friend), the Mobile W ...
Monterey Car Week & Concours D’Elegance, held in Monterey, California, is whe ...
Our senses detect a higher quantity of information that our brain is able to proc ...
The winner of the IBTM awards for the best new technology in 2017 was a company that could bring our sector into the world of artificial intelligence. The american Sciensio had developed a bot technology called EventBots specialised in events. We are in 2019 and the good event professional that you are has to know everything ...
Biometrics, blockchain, bots, augmented reality ... the horizon of technologies w ...
When a topic generates too much buzz, it often has the risk of being more ‘hype’ ...
Can an event briefing and its execution plan be fixed, in an age where the busine ...
Festivals are probably the coolest events, those which spark more passion and offer the most complete experiences. So much so that the concept of ‘festivalisation’ has been a hot topic in events lately as all meeting planners aim to capture this coolness. The President of Maritz Travel and 2019 Chair of the International Boa ...
If someone ever doubted the importance of the space of an event, consider the Cirque du Soleil. Sure, the artis ...
We all want to be more sustainable but as we often see in our editorial and research work, it is difficult for ...
By Eric Mottard What happens to us, when it is difficult for us to define our very essence, what is really and is not an event? This identity question ...
Stuck between a narrative which sentences DMCs to a certain death… and the realis ...
Eric Mottard We have been writing about the need for convention bureaus to rethi ...
The most thorough – and much-awaited – annual barometer of our industry was back: ...
What does the future hold for us? Dex Torricke-Barton, a communication leader experienced in several key Silicom Valley players, was one of the keynote speakers of IBTM World, where he analysed macro societal trends, including the rise of globalization and nationalism, as well as the development of technologies such as virtu ...
By Asun Paniagua The meetings industry is one big collaborative engine: services ...
The commercial transaction, to join supply and demand, keep abreast of new develo ...
The meetings and events industry is ever-evolving with innovations and advances c ...