It is a slow, progressive change, but a very powerful one: increasingly meetings and events are considered not just as a tourism asset (whose mission w ...
Articles
Bleisure, i.e., business + leisure, or in other words, taking advantage of busine ...
From the hand of Letsgo Company, the exhibition 'Tim Burton's Labyrinth' arrives ...
When it comes to our environmental track record, we are a highly imperfect indust ...
Advertising
In its current research phase, "Redefining Event Attendance", the Future Meeting Space (FMS) innovation network is exploring why people choose to attend or not to attend in-person business events in the future. The GCB German Convention Bureau e.V. and the Fraunhofer Institute for Industrial Engineering IAO, together with th ...
It's one of the first times, but I'm afraid it wont be the last. One executive to ...
Anyone who doubted the seriousness and urgency of climate change will have had mo ...
We all know the madness that we have experienced in recent months in Spain’s even ...
Advertising
Visual Europe Group, one of Central Europe's largest event technology providers, opens local offices in 4 European countries this year. The Spanish Country Manager position is still open. The company wants to become a key player in the MICE sector in Spain. As one of the pioneers in the industry, Visual Europe Group is not o ...
You know that we like few things more than analysing the impact and the strength of an event... even if it is f ...
Florian Rotberg from Invidis Consulting is a great expert on trends and innovations in the audio-visual world. ...
Advertising
This British psychologist, author of two books (‘Business Unusual’, ‘Webs of Influence’), speaker, moderator, is a great expert on the human mind and e ...
These are probably times when we need to understand the evolutions of our industr ...
It is simply one of the most powerful shows in Europe: ISE, the exhibition dedica ...
ESTRO kickstarted the return to large international congresses in Europe, gatheri ...
Time to put a little science into analyzing events! Time to analyze human behavior, the motivations for attending and behaving in this or that way, in the event “par excellence”: the festival. To analyse this, we spoke with Nico Didry, professor of ethnomarketing at the University of Grenoble Alpes as well as event designer, ...
Time to put a little science into analyzing events! Time to analyze human behavio ...
Following a recent trend in North America for event organizers to produce covid-s ...
The key to brand experiences is that objectives are viewed first, then creative s ...
