Wasabi integrates Codebare to manage the communication of their actions
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The well-known marketing and communications company has decided to participate in 50% of Codebare communications agency in order to add the know-how and the growth potential of the latter, to the communication strategy of Wasabi in the media.
Wasabi has been a pioneer in communication Bellow the Line (BTL) and intends to lead this segment in the fields of experience, field and street marketing. With this agreement Codebare adds its experience with the media – it has clients like Real Madrid, Electronic Arts, Universal Studios, Sony Entertainment – a broad range of marketing services Wasabi, which in turn has as clients some of the most dynamic and robust in the country: Endesa, General Mills, Heineken, Mars, Schweppes and Vodafone.
Soon open new office in Rio de Janeiro (Brazil).
