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The Valencians will decide the image of their city that they want to see

The Valencians will decide the image of their city that they want to see

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Absolut will listen to the opinions of the Valencians about the image of their ideal Valencia city. Starting with a street survey, the brand will then reflect these opinions in a visual, as was done with the two exclusive performances inspired in Madrid and Barcelona. The Valencians may express how Valencia should be “In an […]

Absolut will listen to the opinions of the Valencians about the image of their ideal Valencia city. Starting with a street survey, the brand will then reflect these opinions in a visual, as was done with the two exclusive performances inspired in Madrid and Barcelona. The Valencians may express how Valencia should be “In an Absolut World”. Yet another example of consumer participation in a communication campaignâ

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