The night of the stars of Mercedes Benz
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A team of six hundred salespeople of Mercedes Benz in Spain attended “The Night of the Stars of Mercedes Benz” held last 25th January. Under the motto “You Are the best”, the aim of the event was to reward the highest sales records. Each guest had their own personalised fame star in an event inspired in the cinema world which included a red carpet, photographers, photocall, journalists and television cameras.
A light spectacle transformed The Palau de les Arts of Valencia into a universe of stars and fireworks. The show was emceed by the ex-model Remedios Cervantes and included performances, awards and speeches.
In the restrooms, a clapping sound effect turned on every time people opened or closed the doors. The event was organised by Grupo Eñe.
