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The marketing campaign by the Convention Bureau was selected among the three best campaign in the world by the ICCA International Commission for the ICCA Best Marketing Award 2004. The other two destinations are Perth Convention Bureau and Wonderful Copenhagen.
The award will be presented in the next ICCA Annual Congress which will take place in Cape Town from the 23rd to the 27th of October. For the Tourism Promotion Agency of Costa del Sol, it is an honour that a Spanish destination has been nominated again as a finalist for this award. Last year, the award winner was the Kursaal in San Sebastian.
The fact of just being selected among the three finalists makes Costa del Sol known to all worldwide buyers as well as the possibility to be present in different communication media. An excellent opportunity to continue to promote the Costa del Sol as a strong destination and with quality. The Convention Bureau is a member of ICCA for the last five years.
