Presentation “passed by water” for Fagor’s new domestic electrical appliance
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Single and Co., the event and PR agency of Havas Media and Fagor, organised last 26th June the presentation of the brand new automatic iron, Driron.
The event took place at the swimming pool of the Hotel Urban in Madrid. Four members of the national water polo team dived into the swimming pool dressed. They played and interacted with the guests, then put their wet clothes in the Driron, which ironed and left the clothes ready to be used again.
While the domestic appliance was working on “miracle”, a cocktail was served and Polaroid cameras were given to the guests to take photos to remember the event.