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More creative events for the public administration

More creative events for the public administration

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What is ‘NetZero Events’, the international commitment of the MICE industry? What do ChatGPT and artificial intelligence for events mean? Companies still far from defining sustainability targets in MICE
The Club of Excellence met with event planners of public administrations, ministries and councils, and government representatives to discuss the importance of creativity in the events and the need to implement a greater planning and flexibility.

Formed by Agencies D-Day Impact Marketing, Global Events ID Innevento, MacGuffin, Quum, Staff Events, Sörensen and Wow, the Club for Excellence seeks to consolidate the events as a strategic tool for communication and marketing, participate in the improvement of the industry and creating a code of conduct.

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