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Mary Lou Quinlan will close the Rethink 2008

Mary Lou Quinlan will close the Rethink 2008

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The founder and CEO of Just Ask a Woman will be the main speaker of the Rethink2008, The Basis of Communication, the international forum on Communication organised annually the Associació Empresarial de Publicitat. Quinlan will reveal in her presentation the buying decision process of women and how we can influence them. She is a recognised […]

The founder and CEO of Just Ask a Woman will be the main speaker of the Rethink2008, The Basis of Communication, the international forum on Communication organised annually the Associació Empresarial de Publicitat.

Quinlan will reveal in her presentation the buying decision process of women and how we can influence them. She is a recognised speaker in all the issues related to the woman, their lives and consumption habits. In the last months she has appeared in medias such as The New York Times, The New York Post, USA Today, Business Week or People.

Another confirmed speaker is from Barcelona, Eva de Lera, creator of the “The Smile Theory”, which aim is to understand the effect of a design based on the emotions of the user of a web page and to see, how these same emotions are directly related to the capacity of the persons to have good time, participate, think, study, understand, etc.

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