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Grupo Yeti floods with tarantula the editorial offices in Madrid

Grupo Yeti floods with tarantula the editorial offices in Madrid

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Grupo Yeti, the agency specialized in Experience Marketing, managed to flood with tarantula the editorial offices of the media in Madrid to present the new attraction of the Madrid Funfair, The Tarantula. This emotional experience, both shocking and surprising, was done through two direct marketing mailings, the aim of which was to invite the media […]

Grupo Yeti, the agency specialized in Experience Marketing, managed to flood with tarantula the editorial offices of the media in Madrid to present the new attraction of the Madrid Funfair, The Tarantula.

This emotional experience, both shocking and surprising, was done through two direct marketing mailings, the aim of which was to invite the media to attend the presentation of the new attraction and to increase the media repercussion of the event.

Under the slogan â

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