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Drinks brands launch products to set up your elegant party anywhere

Drinks brands launch products to set up your elegant party anywhere

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Our society is getting nomadic and consumers (as well as party organisers...) want practical, easy and portable products. Brands know this and have designed creative products to go everywhere. Here are the latest examples.

Absolut mini Bar enables you to organise your cocktail anywhere. It includes two surfaces which can be turned into containers to put and cut fruit pieces, ice, sugar, or anything else. This limited edition will be distributed as of 1st of May 2009.

Freixenet launched its Miniblack product last year. This light, fresh sparkling wine comes with its elegant cups in a pack. According to its creators, it “is a way to have cava with style” which has become “an iconic reference to trendsetters.” In addition, during 2009 the main Spanish cities will enjoy “an amazing stage set by Freixenet of Miniblack” through a new living window created by Campoysinergias.

Heineken has launched BeerTender, a stylish container for up to 5 litres of beer which can be served draft, and can be kept for up to 30 days after opening.

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