Business Event on Marketing and Communication held in Madrid
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Dupont Ibérica, Banco Cetelem, La Estrella S.A. Seguros, Cinesa, Citigroup, United Biscuits Iberia or Grupo Cortefiel are some of the companies who will be participating in the Business Event MK 2006, the first event that specialises in marketing and communication. It will take place in Madrid on the 22nd and 23rd of February.
The results obtained in the first business event with similar characteristics in Spain, held last November and was organised for the financial sector, have taken these companies to search for new options, alternative to exhibitions and congresses, aimed to optimise their time, resources and commercial effort.
Business Event MK 2006 already has the participation of 40 marketing and communication directors and is organised by Ibevents and ESIC. The participants are buyers (marketing and communication areas) and providers, such as advertising agencies, merchandising, direct marketing, event agencies, etc., which will hold around 700 business meetings.
