Brugal Cinema, the roadshow that brings together rum and cinema
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From February until April, Ron Brugal will be in the Spanish cinemas with a roadshow to position Ron Brugal and to generate consumption of the brand in the musical bars and discotheques. For each consumption of the rum, the attendees can take photos with Marilyn Monroe, Charlie Chaplin, Uma Thurman or John Travolta and get a cinema ticket. In addition, they can enjoy Pulp Fiction’s dances performed by professional dancers. The event is organised by Factoria de Ideas.