Barbara Blanc appointed new event director of Glob
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Glob, the company of the BMPO Group who specialises in sensory communication, has appointed Barbara Blanc as Director of the event department, ‘Glob. Event Thinking’.
Before this, Blanc was the creative director of conceptBPMO, the advertising agency of the BMPO Group.
“The aim of Glob is to personalise corporate experiences to create unforgettable experiences that can be translated into positive feelings and emotions. Companies demand each time more services of this kind because of their strong impact. In this way, they also bring an emotional value to their organisations, teams and products. Internally, corporate experiences strengthen the group’s connection and generate pride in belonging and rewardsâ€Â, says Blanc.