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Fifteen million persons visit annually the tradeshows organised in Spain
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Fifteen million persons visit annually the tradeshows organised in Spain

In 2003, 413 tradeshows events were held, only four more than the previous year, and received more than fifteen million visitors, a 2,35% less than in 2002. These are the main conclusions from the Asociación de Ferias Españolas (AFE), that have published these figures corresponding to the events organised by it ...

Event Marketing Steps Into the Spotlight

Event Marketing Steps Into the Spotlight

No longer a bit player, event marketing is moving to center stage as a powerful means to share a message. According to an exclusive study from PROMO magazine, budgets for event marketing reached an average of $827,911 last year, and are expected to rise 15 percent to 20 percent this year. The data is based […]

Four new trends to watch
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Four new trends to watch

For the past three years, the MPI/GPJ Event Trends survey has monitored opinions and intentions of corporate ex ...

Elsinor presents a themed summer

Elsinor presents a themed summer

The Catalan event agency Elsinor will be organising two events in Valencia and Bilbao. It would be a series of shows that aim to involve the population of these two cities: “La Noche Blanca” in the Ciudad de las Artes y las Ciencias in Valencia After the success in the in European cities such as […]

Citymarketing â
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Citymarketing â

The first National Congress of Marketing of the Cities, Citymarketing 2004, will ...

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