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Case Studies

Barcelona
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Barcelona

 The target: large French agencies. The goal: to convince these savvy customers that Barcelona reinvents itself every day, and surprise them. The method: a case of "coopetition" in which several competing DMCs are linked by a common goal: to promote the city, without restrictions and providing the best of each of them.

New formats, technology and even gamification in EuroEcho-Imaging 2015
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New formats, technology and even gamification in EuroEcho-Imaging 2015

 A new cardio congress for the Seville venue: after Heart Failure Congress in May 2015 with its 4,800 attendees, FIBES hosted Euroecho-Imaging Congress, with 3,500 specialists, from 2nd to 5th December 2015. The congress was organised by the ESC (European Society of Cardiology) and EACVI (European Association on Cardiovascul ...

2,800 delegates in FIBES for the 91th SEO Congress
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2,800 delegates in FIBES for the 91th SEO Congress

 For the fifth time the Exhibition and Conference in Seville Fibes hosted the annual meeting of the Spanish Society of Ophthalmology (SEO): 2,800 attendees, an intense educational programme... and some interesting innovations that we bring here, after talking to its director, Marylin Garcia-Sicilia.

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