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Case Studies

How LaLiga conquers the world of football through events
ALL

How LaLiga conquers the world of football through events

By Paula Rey Almost 100,000 spectators gathered in the same space. The Bernabéu, the Camp Nou or the Wanda Metropolitano. A unique, unrepeatable, intangible event, with a specific calendar, socially and institutionally supported and in addition to all this, with its own regulations. Often also with show, advertising and spo ...

Superheroes deploy their powers at the Everis summer party
ALL · Madrid

Superheroes deploy their powers at the Everis summer party

Superheroes always come to save the world and this summer they also struggled to turn the traditional Everis summer party into a success worthy of Marvel stories. Cow Events Group was responsible for managing this summer meeting of the consultant in the Multipurpose Pavilion of the Casa de Campo, where everything was set and ...

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