It's funny: when organizing an event, two elements that are always taken into consideration are creativity - essential to offer a new and memorable exp ...
Articles
It is a complex notion, but incredibly promising. Legacy (simplistically, we can ...
Just a few months ago we discovered ChatGPT and today it is part of our daily lif ...
Incentive trips motivate, generate bonds between attendees and reinforce the feel ...
A wellness activity by the poolside of the Gran Hotel Central; a networking coffee to reconnect with 40 incentive travel professionals and venues; an exchange of ideas on how our industry can be more sustainable: that was the recent SITE event in Barcelona, which offered a great opportunity to connect with this community, re ...
It has been almost 10 years that Eric De Groot and Mike Van Der Vijver published ...
Probably never before has a conference of MPI been so eagerly awaited. The yearly ...
Interview Alexander Alles from NetZero
You probably have seen it, perhaps tried it: ChatGPT could be the greatest technological revolution in recent years, one that makes us understand the power of AI (in a much more concrete way for our lives than what we have seen so far in remote chess tournaments). If you've tried it, you understand that a machine can do almo ...
If you don’t measure, you don’t know. And if you don’t define objectives, you probably don’t improve much. So t ...
You know step 1 in your job as an event professional is to understand your public, their motivations, their lim ...
If you want to understand a sector, better than a big market study (and easier), you can go to its annual event (trade show, congress, conference...) a ...
For quite a few years now, there has been no doubt of the power and importance of ...
If you are tired of the conversation around sustainability, get ready for more, m ...
A surprising ICCA Best Marketing Award this year, with a winner who could look li ...
We have seen in another article how the value of our industry is shifting from tourism to economic development, a very strategic change in terms of the relevance of our sector, its added value. The next logical step could be to integrate the convention bureau with the city's economic development agency, to maximize synergies ...
It is a slow, progressive change, but a very powerful one: increasingly meetings ...
Bleisure, i.e., business + leisure, or in other words, taking advantage of busine ...
From the hand of Letsgo Company, the exhibition 'Tim Burton's Labyrinth' arrives ...