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Get word-of-mouth marketing in trade shows

Get word-of-mouth marketing in trade shows

When thinking up new strategies to attract our target audience to our stand in a trade show we try to be as innovative as possible: animations, interactive demonstrations, a visually attractive standÂ… But we usually forget a very ancient technique which can also be highly effective: word-of-mouth marketing. And, whoÂ’s bett ...

Sustainable lighting for meetings
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Sustainable lighting for meetings

Actividades: A good lighting is critical in any event. Not only does it help to create an atmosphere and to highlight elements or areas in the event, mark the pulse of the event, etc., effective lighting can help increase productivity, comfort and give a pleasant working environment, whilst reducing energy costs. The differe ...

Key factors for choosing a venue
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Key factors for choosing a venue

The location is one of the key components in an event, as well as one of the main attractions for guests to attend. Here are some suggestions on how to choose the most suitable venue… Location The location is critical to the decision making process as it often is the chief deciding factor considered by […]

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