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My Dear Watson

My Dear Watson

Seeing the madness that contain business cards in our industry, it is clear that there is creativity. We talked with Antonio Pascual Ridruejo, CEO of M ...

No coke!
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No coke!

He is one of the most rewarded and respected creative director in direct marketing. Steve Harrison now writes Creativity, a book where he shares some of his secrets and tips. Surprisingly commonsensical, surprisingly useful.

Events: I can
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Events: I can

Sure, we´re all a bit hooked on events, obsessed with live communication. But we have to surrender to Antonio M ...

Five pieces of wisdom
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Five pieces of wisdom

This year is our tenth anniversary, a good opportunity to look back. We selected some of the finest bits of interviews, which we will publish in eventos magazine, September edition. Here is an apperitive of 5 among the 20 we will publish. Lucky you...

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