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575 articles found in the newspaper library

GIBTM will deliver enhanced focus on Europe
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GIBTM will deliver enhanced focus on Europe

 The Middle East´s dedicated business platform for the region´s MICE and business travel industry is set to incorporate a dedicated European pavilion and market focus networking event to the show programme this year.

Trendwatching
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Trendwatching

 We are event-addicts, and when Trendwatching published their 2014 trends, we rea ...

What is a ´low cost´ event?

What is a ´low cost´ event?

 The low-cost concept is here to stay and not only in the segment of airlines, hotels and retail. The MICE sector has adopted a new model of event in which costs are reduced to fully optimize profitability. But what is really a low-cost event? Is it low-cost anytime that costs are lowered? Does cutting expenses also mean cut ...

Five lessons of WYD to better communicate your event
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Five lessons of WYD to better communicate your event

Perhaps you don´t organize events every day with millions of attendees... but some of the WYD (World Youth Days) learnings can be applied in your events. We took some lessons from the book "That was the WYD and this is how we tell it - communication case study of a global event." Take note.

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