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Tous opens a new store with a 1920´s celebration

Tous opens a new store with a 1920´s celebration

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The new Tous jewellery store on Paseo de Gracia in Barcelona opened its doors with the presence of personalities, politicians and guests for its official inauguration. The guests followed the suggested dress code: the 1920´s. The attendees were received by photographers with big old-fashioned cameras and retro hostess dressed elegantly.

After the photos, the 400 guests, including Kylie Minogue, received paper roses, in keeping with the barcelona tradition of Sant Jordi´s day. The event ended with a party with more than 400 guests at the Casa Batlló organised by the agency JKR, originally from Milan but now in Barcelona, with the communication agency Conchita Vilella. The guests went to the party at the Casa Batlló, which had a bright neon sign that read “Tous Club” at the entrance. The modernist Casa Batlló featured live music from two jazz orchestras of Charleston, dancing actresses and actors, guests playing in casinos and a magician.

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