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Movistar creates a popup space to get closer to students

Movistar creates a popup space to get closer to students

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Universia Mobility Network is a Movistar space designed for students to have access to training, study and internships. Designed by Arena Media Communications for Telefonica Movistar, this space will visit universities in nine Spanish cities, promoting technological mobility solutions to students. The design and construction of this space are 100% sustainable, according to the agency.

Following the success of previous editions, in which about 15,000 computers and mobile phones were sold, the popup space started its journey in the Universidad Complutense de Madrid. With the goal of positioning the brand as a technology partner of the students, the space offers a training program, Internet access points and online activities, such as an online contest of film scripts related to the mobility project.

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