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Creartys inspires light during Microsoft convention

Creartys inspires light during Microsoft convention

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For the welcome dinner an outdoor space of the restaurant was set up to mount a photocall light painting in which partners and employees could pose and appear in photographs wrapped in strokes of light, shapes, strategic words and the Microsoft logo that they could receive in their e-mail immediately and share on social networks. In addition, the images taken on the outside served to boost the time until dinner as they were projected on the different interior screens of the restaurant.Inspire is the annual event that the company organizes for its global community of partners and employees. For this edition, the Spanish delegation of Microsoft wanted to be present under the slogan 'You are the light', and that was why the light flooded all the staging that the delegation offered at their dinner in Las Vegas. The concept of light that inspires good ideas and illuminates the path of the teams is expressed artistically with the different shows that the agency Creartys developed for the occasion.

For the welcome dinner at the outdoor space of the restaurant was set up a photocall light painting in which partners and employees could pose and appear in photographs wrapped in strokes of light, shapes, strategic words and the Microsoft logo that they could receive in their e-mail immediately and share on social networks. In addition, the images taken on the outside served to boost the time until dinner as they were projected on the different interior screens of the restaurant.

The gala dinner had as a master of ceremonies the mentalist Luxor who energized one of the blocks of the dinner with the power of the mind, a concept that could be easily linked with that of a brilliant mind and ideas that illuminates the common work of the teams, protagonist of the next team activity for all the attendees. Thus, the guests participated in a light painting session. Each one with a small lantern as a light source, followed the instructions of the artist to create a work of light among all.

And to close the night, the Light Art Show was developed using three screens as a canvas for the artists, who were narrating a story based on inspiration throughout history and that has its origin in Hellenic culture. In it there was the figure of the muse who was considered to be the goddess who led the inspired to perform their various compositions and works.

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