Champagne at the ski slopes in the pop-up shelter of Dom Pérignon
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Baqueira Beret becomes an attractive spot during ski high season so that the brands associated with luxury and glamor approach their target in the winter season. Dom Pérignon has been present with a pop-up action, linked to gastronomy and offering an exclusive experience. An igloo with hot air and views to the Pyrenees has been for a week the space to taste the culinary creations of Ramón Freixa paired with Dom Pérignon.
During the day the space was a lounge open to the public, with direct access from the slopes, where to enjoy an après ski plan on its terrace and with a glass of champagne in hand paired with the snaks created by Ramón Freixa.
At night Dom Pérignon Lodge was transformed into an ephemeral restaurant at 2,000m in height where only 20 people sat at the table to taste the menu created by the 2-star Michelin chef Ramón Freixa.
And how to get to this gastronomic experience in the middle of the snow? Using snowshoeing or dog sledding, guests make their way down a path lit by candles to the igloo.
