We checked out the Pulse report, a market survey done in the EMEA region by Northstar and Cvent. The question we all have in mind, will there be good b ...
Articles
The pandemic made from festivals the event of the summer par excellence and, alth ...
The world of eSports has evolved considerably in recent years, surviving the pand ...
If everything in the process of donating food from an event was like putting the ...
Advertising
We talked about them in our eventos magazine, interviewed Ursula Mejia Melgar (marketing director at Diageo Southern Europe) and Maria Crespo (connections specialist at Pernod Ricard), and will soon publish an extensive - and intense - report analysing the importance of events in the marketing and communication of spirits br ...
It is without a doubt a huge mistake by the best event publication in the world ( ...
The Olympic Games are a golden opportunity to introduce technological innovations ...
The great sporting event is over. Now… what lessons can we, the event professiona ...
Advertising
You work in events, you know that simply passing on facts and theories is not enough. Effective training requires a more dynamic and immersive approach and this is where training events become crucially important. We would agree that taking an active role in learning already makes learning more successful, but the theory pre ...
In the focus of our latest events magazine, we devoted fifteen pages to a topic we are passionate about: event ...
Event moderation is an underestimated art in our industry. It's often done without a budget, searching for some ...
Advertising
Legacy is the obsession of our industry today, something logical since it makes our industry change dimension, and not only gather the event’s particip ...
Event and experiential marketing agency Jack Morton does not merely conceive and ...
The drinks giant Diageo is very much part of our lives and follows trends and cha ...
The moderator: that figure so undervalued in our sector and that we assign to any ...
We live in an era of purpose where companies and brands are no longer differentiated by products or services but by purposes that are becoming closer to ethics and morality. Today, equity and inclusion are more relevant. And if you don't stop to think about these issues in your events, you will be totally out or... have you ...
We have long known that long-winded presentations and lectures at events only mak ...
They have often been presented as cats and dogs: creatives and producers are seen ...
We wonder whether the frenetic pace of the events sector in Spain is the same in ...
