Skip to content

The curious names of agency: La madre de los Beatles

The curious names of agency: La madre de los  Beatles

Share news

< 1 min. de lectura

Listen

eventoplus
What is ‘NetZero Events’, the international commitment of the MICE industry? What do ChatGPT and artificial intelligence for events mean? Companies still far from defining sustainability targets in MICE
Where does the name of your agency come from? We asked Cristina Rodriguez and Xavier Rosón Rubira, directors of La madre de los Beatles.

The name came from “One, two, three, the English hiding” a film of 70, Ivan Zulueta. In an ad a Spanish lady said: “Hello friends, I am the mother of the Beatles, do not come to talk about the successes of my children, but of the soups …”. It was funny and when we saw it we saw that name fit perfectly with our business idea. We wanted to move the scheme of mother-child communication (which is what works best) to an agency. That´s why we call it this way.

Related news.

See all news
MacGuffin

MacGuffin

What is the origen of the name? Mr Hitchcock used this tool to capture the viewer´s attention. He himself was the one who created that word, MacGuffin, ...

Eventoplus