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Mut Agency

Organise your event with Mut Agency

Relevant information

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Contact person: Carlos Moreno De Barreda

Carrer Sant Elies, 6, Barcelona

Madrid, Madrid, Madrid

https://mutagency.com/

We help you to organise your event in Barcelona

Mut Agency

MUT is the leading local agency for all your company needs when visiting Spain. The only agency specialised in creating differential experiences that maximise social impact and minimise environmental impact. A great team of seasoned, creative professionals with demonstrated know-how.

Thanks to the excellence circuit we implement from start to finish, every decision made during the process is documented in an impact report that fuels a continuous improvement feedback loop.

We create extraordinary experiences without compromising sustainability.

 

 

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Mut We exist to drive a better world by transforming the world of communication.

Certified agency

Creatividad Positiva®: we guide Creativity towards the conception of projects with a positive impact on people, the planet and business. We integrate intentionality throughout the entire process: thinking, design, execution and reporting. Positive Creativity® represents the balance between strategic analysis, the emotion of ideas and the rigour of science. That made us the first BCorp events agency in Spain, and we are proud of that, but we don’t consider it enough. Far from it.

Event agency Guide

Interview with the CEO

Creatividad positiva Nacho Gómez, CEO y Founder de MUT

Positive creativity

Nacho Gómez, CEO y Founder de MUT

At MUT we define ourselves as a Positive Creativity® agency, a philosophy that combines strategic analysis, the emotion of ideas and the rigor of science to benefit brands, people and the planet. This vision is particularly focused on two areas of work: Traceable Live Experiences – experiential marketing and positive impact events that maximize social impact and minimize environmental impact – and Brand Strategy with Purpose – the development of brands with a purpose and a concern for communicating their efforts in the environmental and social sphere. At MUT we are aware that in order to achieve a sustainable transformation of the event and experiential industry we need science. Ideas and goodwill are not enough. Without data, there is no sustainability. We express it with the formula (Design + Knowledge) X Intentionality. In the experiential and events area, one of our most valuable allies is DearPlanet®, our business vertical of sustainable ephemeral architecture, pioneer in design, construction, management and deconstruction of sustainable and positive impact branded spaces, together with Grupo Construcía. Construcía is our strategic partner, pioneer and leader in the circular construction sector, which takes us to another level thanks to the scientific knowledge of EIG, its pioneer consultant in circularity and Cradle to Cradle®. For MUT, DearPlanet® provides a base that combines science, design, knowledge, technology, data analysis and controlled constructive capacity with the generation of an impact reporting that collects all the KPI’s through a LCA (Life Cycle Assessment) that also enables constant learning through data. In MUT together with DearPlanet® we create truly sustainable spaces through the implementation of the Net Positive culture and a design methodology based on data technology. We use real and measurable information on the different impacts (natural resources consumed, cyclability, toxicity and eco-toxicity of materials, carbon footprint, water footprint).

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