MacGuffin
Organise your event with MacGuffin
Relevant information
Contact person: Eduardo Santiago
C/ Henri Dunant, 15-17, Madrid
We help you to organise your event in Madrid
MacGuffin
The thing (today more than ever) is to stay in touch.
That’s why we love events. And if you’re here, no doubt you do too.
Our Purpose
We inspire people and provoke companies to build authentic circles that transform and excite.
Our Purpose
At MacGuffin we inspire people and provoke companies to build authentic circles that transform and excite.
SUSTAINABILITY: Commitment and adaptation to change.
CONTINUOUS CHALLENGE: We reinvent the wheel.
AUTHENTICITY: we are real.
TEAM: Together, we are one.
EXCELLENCE: We take the utmost care of the whole process.
In 2023, CASA, integrated in AIRBUS, turned 100 years old. To celebrate it, we organized in the 5 factories the 100Fest, a great festival in which more than 40,000 people enjoyed unique days in which to celebrate the past, present and future of the company.
ADECCO University 2023. After 6 years without physically meeting, we organized this event for 2,600 employees, with a clear focus on people and their collective and emotional experience, in addition to the motivational and celebratory nature.
Interview with the CEO
We are a Human Touch Company
Oscar Santiago, CEO
Our proposals are recognized for their distinctive, technological, and human character. In our events, aimed at the automotive, retail, or consumer sectors, there is always a focus on creating an experience as innovative as it is emotional. We are a Human Touch Company. From the most rational to the most emotional; from the largest to the smallest, our events are challenging, inspiring, emotional, and innovative. In the last year, we have confirmed that what we are is more alive than ever. We have collaborated with new brands and continued working with clients who share our unique way of understanding events.
Moreover, we cannot comprehend this relationship with the client if it is not by “teaming up.” Creating long-lasting relationships with them, building from mutual trust, and providing safe spaces to face the challenges and setbacks of the processes are essential for the success of the event.
Human value is our bet. We have a strong educational character, and, perhaps, what is atypical about our company is that we have experts in very diverse subjects who have become specialists in the sector.
We empower individually to maximize the potential of the group.
The incorporation of a Horizontal Leader has allowed us to continue with our principle of focusing on people within the organization.
Constant change, technological development, and trends that emerge almost every day make us very aware of the attendees and their experience, trying to consider all these aspects to offer the best experience.
Our purpose: “To inspire people and provoke companies to build authentic circles that transform and excite,” based on sustainable, challenging, and authentic relationships with a focus on the team and excellence.