Belowgroup launches a new division of media relations

Belowgroup, the Spanish marketing and communication group, has started Bemedia, a new division of communication and public relations consultancy. Led by Gonzalo Romero, it will complement other areas of the company focused on promotional marketing, events, advertising and strategic marketing.

Bemedia offers services of global communication “adapting to the needs of each client to get a personalised and effective communication of their messages,” according to Romero. The consulting has areas specialising in corporate communication, brand communication, product communication, institutional communication, training of spokespersons and public relations.