How to save money in your events
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The main solutions quoted are:
– simplify transport, with a hotel close to public transport and the restaurant close to the hotel. The walk to the restaurant can even be animated with actors or activities,and turn out to be a fun way to discover the city!
– Share rooms: no more individual rooms, at least for internal events
– Anticrisis packs: this has been the key trend in Spain recently. Agencies package their services and offer thereby lower prices
– Take integrated venues, such as hotels, which save a lot on setup costs
– Replace videos by PowerPoint presentations. Less glamourous but so much cheaper!!!
– Use freelancers: they keep your overhead low
– Street marketing is winning these days, as a low-cost option which, if properly managed, can offer high visibility (press or word-of-mouth)
– Make your guests work! Agency Kivicom organised an event in which all guests had to participate in a cooking workshop to prepare their lunch. Fun and lower-cost than the traditional option! You can also get them to shoot a video. All you need is some AV equipment and a few animators who will guide your guests.
