FINDER

Quum creates green invitations for Endesa

Quum creates green invitations for Endesa

Share news

< 1 min. de lectura

Listen

Avatar
eventoplus
What is ‘NetZero Events’, the international commitment of the MICE industry? What do ChatGPT and artificial intelligence for events mean? Companies still far from defining sustainability targets in MICE
The sustainability of an event can start with the invitation... Instead of receiving a conventional invitation to the company´s annual meeting, this year Endesa

The invitation consisted of two waves: the first one online included an awareness-generating animation, while the second one was a physical invitation with a real cactus. The plant made up for the CO2 emissions generated during its production. This direct marketing action was developed by Quum Communication.

Related news.

See all news
MacGuffin

MacGuffin

What is the origen of the name? Mr Hitchcock used this tool to capture the viewer´s attention. He himself was the one who created that word, MacGuffin, ...

Resources

Podcasts

We analyse the best practices of experiential marketing, its trends, its contribution to brand strategy... Welcome to Experiential by Grupo eventoplus

Informes

Do you want to evaluate the success of your event? We show you how to do it. Pay attention!

Pregunta al experto

Do you have questions that you don't know who can answer? Send us your question and we will look for the expert who can best answer you among all the professionals who read us.

Eventoplus